If you are interest in search engine optimization (SEO) then you are going to have to have a basic knowledge about the Google Sandbox. The following will give you the details about the sandbox, and how you can get away from it. For new website owners it’s very important, that you take every positive step you can, to get your page rankings up on the search engine lists. The closer to the top in rankings the more traffic is driven to your site. It can become disheartening when you feel you have done everything right and you are just not moving up in the ranks. Well the Google Sandbox could possibly be part of this failure.

Determining what the Google Sandbox Theory Is:

Webmasters found that the new websites optimized and having number of inbound links were not ranking well for the selected keywords. It was observed that after being listed in the SERPS for two weeks, pages were either dropped from index or ranked low for the desired keywords.

The websites were losing the high SERPS positions, whereas previously low-ranking websites had the opportunity to rank near the top for their keywords. This provided the evidence of the Google Sandbox that gave the chance to the SEO experts to understand what exactly the Sandbox effect was.

What Exactly Is The Google Sandbox Effect?

“Time Delay” factor is the most common factor of Google Sandbox effect. This ‘website aging’ theory has earned a lot of importance since the webmasters felt the effects of Sandbox after a certain period of time. However, it is an artificially imposed penalty on the websites.

It is believed that the sandbox effect can be prevented. This is done by the number and age of the inbound links as well as their quality. This is what the Link threshold theory implies.

Is My Website Suffering From The Sandbox?

Check first to see if you’re “on page” optimization is correct. Do you have a number of inbound links? If the answer is that both of these are ok then check the following. Does you website have satisfactory results for the proper keywords, and does your website appear in any of the SERPS related to this key words? If the answer is no, then you are most probably sandboxed.

Search engines will provide most relevant information to their users. SEO develops complex algorithms to infer relevancy of content for various search terms.

The Sandbox restricts the new websites; the effect reduces on the basis of aging of the websites but on the link aging. According to the ‘Allegra’ update websites that were continually being optimized when they were in the Sandbox began to rank quite high for desired keywords when the Sandbox effect ended.

You can reduce your Sandbox Time by Using SEO Strategies.

Whatever strategies you have planned for your new website, be sure to avoid the black-hat methods. These will only be detrimental to you in the end. Be patient when building your links. Make sure they are going to be for a lengthy period of time, and keep their intensity low. Most importantly be sure to start the promotion of your website the moment it is complete, as well as being consistent and methodical with your promotions.

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